Finance
Consumers’ financial decisions in their natural environment.
Trust measured by data
Trust is the currency in which financial institutions operate – we help them measure and build it. We conduct research for banks, insurance companies and fintech firms, providing insights into how customers make financial decisions and what influences their loyalty.
We specialise in long-term reputation monitoring, customer experience research, and testing of communications and financial products.
How can we help you?
Omnibus tracking
TrackLite®
Quantitative and qualitative research
Customer Experience
Qualitative research on innovation
Innovation Group
CONTACT US
Ask us about our research
Whenever I talk to a client about the challenges they face, I ask myself: what kind of research would I commission if I were in their shoes? These past 30 years have taught me that good research starts with a good question – I invite you to help me formulate it.
Agnieszka Górnicka, Managing Director of Inquiry sp. z o. o.

ABOUT US
Why Inquiry?
In finance, trust is the currency we’ve been measuring for 20 years – we understand the sector’s unique characteristics, from the requirements of the Polish Financial Supervision Authority (KNF) to clients’ lengthy decision-making cycles and data sensitivity. We offer the full spectrum: from express surveys (results within 7 days of the query) to long-term NPS trackers and qualitative research.
We are a full-service agency. We carry out both quantitative and qualitative research. We manage projects from the initial definition of the problem, through the development of a research design, implementation and analysis, right through to the final conclusions and recommendations for action.
With 20 years of experience in the market, we have developed methodologies that deliver accurate and reliable results. We specialise in innovation, low-cost tracking and price perception research.
We regularly publish reports on the financial sector that are available to the public. Visit our blog to find out more.

OUR PROJECTS
How can a chain of shops compete with a discount store?
CHALLENGE: How can we change customers’ perception that our shop is more expensive than the competition – and understand where this belief comes from?
INDUSTRY: Food retail
ROLE OF INQUIRY: Development and implementation of a proprietary methodology. Data analysis based on benchmarks. Monitoring of price positioning. Recommendations for changes.
Discover more projects
SHOP



